OMHU attempts to "outdupe" copiers with its own Teddy sofa dupe
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
6/15
5-Axis Cultural Radar
Danish furniture brand OMHU has released a version of its Teddy sofa bed on third-party websites for a fraction of its usual price to draw attention to copy culture and to work as marketing. Last weekend, the company released its own limited-edition "dupe" of the Teddy sofa. Intentionally misspelling the name and lowering the price, the The post OMHU attempts to "outdupe" copiers with its own Tedd

