Off-White's "10x10: Icons Reimagined" Comes to Life at Milan's "Imaginary Palace"
Culture Index
Score Breakdown
Relevance
18/25
Freshness
22/25
Authority
18/20
Brand Signal
17/15
Depth
4/15
5-Axis Cultural Radar
Summary Off-White™'s "10x10: Icons Reimagined" project invited 10 global creatives to reinterpret 10 iconic Off-White pieces, culminating in the "IMAGINARY PALACE" exhibition during Milan Fashion Week.The exhibition ran from September 23–24 at Off-White's Milan space, showcasing final pieces alongside their creative references and process. Off-White™ unveiled its “10x10: Icons Reimagined” project
