Off-White launches L/AB diffusion line with more accessible price points
Culture Index
Score Breakdown
Relevance
14/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
The Italian streetwear brand's new subline targets 16-year-olds and younger consumers with a $45-to-$220 range, well below its core collection's $175-to-$4,000 pricing.
