Nutella Officially Has a New Flavor, and It's Peanut
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
9/15
5-Axis Cultural Radar
SummaryFor the first time in over six decades, Nutella is introducing a brand-new flavor to its iconic spread lineup: Nutella PeanutThe new nationwide release doesn't replace the beloved hazelnut base, but rather layers it with a distinctly roasted peanut profileTo celebrate the launch, Nutella is hosting a free, interactive pop-up event in New York City from May 16–17, featuring games, exclusive
