NPR, the quintessential audio news brand, adapts to a video-first future
Culture Index
Score Breakdown
Relevance
14/25
Freshness
22/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
After just eight weeks on the job, NPR’s new chief content officer Nadine Zylstra had big news to share: NPR had landed Machine Gods, the new video-first podcast from veteran tech journalists Casey Newton and Kevin Roose. The deal, announced earlier this month, was something of a coup for NPR. Newton and Roose had announced...
