Notes on Style at Frieze 2026
Culture Index
Score Breakdown
Relevance
15/25
Freshness
24/25
Authority
18/20
Brand Signal
4/15
Depth
4/15
5-Axis Cultural Radar
There was plenty to look at beyond the art at Frieze this year. From flamboyant collectors to fashion designers dressed down, we survey the flashy, the furtive and the very expensive outfits on display
