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Nike Stock Tanks as Brand Reverses DTC Strategy Pivot

Hypebeast 02 April 2026 3h ago
Nike Stock Tanks as Brand Reverses DTC Strategy Pivot
69
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
5/15
Relevance Freshness Authority Brand Depth
SummaryNike shares plummeted by 20 percent in their worst single-day drop on record after the company lowered its annual sales guidanceManagement expects a mid-single-digit decline in fiscal 2025 reve
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