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Nike hired Elliott Hill to fix a couple problems. They keep growing.

Retail Dive 19 October 2026 17h ago
Nike hired Elliott Hill to fix a couple problems. They keep growing.
71
Relevance
10/25
Freshness
24/25
Authority
18/20
Brand Signal
17/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Three years ago, Nike executives touted “strong growth” across Converse and Jordan Brand. Now, both are declining by double digits — and so is China.
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