News podcasts are, increasingly, something you watch (but The Daily still works best as audio)
Culture Index
Score Breakdown
Relevance
9/25
Freshness
21/25
Authority
18/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
Large publishers see video as one big future for podcasts, according to a report out Thursday from the Reuters Institute for the Study of Journalism (RISJ). They’re certainly not abandoning audio, but they’re aware that many young people hear “podcast” and think “YouTube.” “The discovery mechanisms for video are much better. Video as a medium...
