NewFronts 2026—how media buyers are responding to platform pitches
Culture Index
Score Breakdown
Relevance
14/25
Freshness
22/25
Authority
18/20
Brand Signal
15/15
Depth
3/15
5-Axis Cultural Radar
Google showed off Gemini AI in Display and Video 360; Meta revealed more automation and commerce hooks; Walmart and Vizio discussed shopping on connected TVs; and more from IAB NewFronts 2026.
