← Back to feed Brand & Business

New ‘KPop Demon Hunters’ Merch Drop Includes Collectible Huntr/x Singing Dolls

Variety / 13 July 2026 / 2h ago

Culture Index

Score Breakdown

Relevance

9/25

Freshness

25/25

Authority

18/20

Brand Signal

6/15

Depth

4/15

5-Axis Cultural Radar

Mattel has launched a wave of new “Kpop Demon Hunters” merch after being announced as the franchise’s official toy licensee, alongside Hasbro, earlier this year. The new launch includes seven collectible figures of the the film’s Huntr/x members, including singing dolls of Mira, Zoey and Rumi that play “Golden.” The other figures in the lineup […]

Read Full Article → Variety ↗

New ‘KPop Demon Hunters’ Merch Drop Includes Collectible Huntr/x Singing Dolls

More in Brand & Business

Source: OpenAI still believes it is on track to unveil its first device in 2026 and release it in 2027; Apple's lawsuit may complicate hiring and supply chains (Mark Gurman/Bloomberg)

Anthropic hires Tom Blomfield, a Monzo co-founder and one of the biggest names in UK tech, to join its compute team; he is taking a leave of absence from YC (Robert Scammell/Business Insider)

A coalition of 12 states led by California files an antitrust lawsuit to block Paramount's WBD merger, alleging it lessens competition in three markets (Gene Maddaus/Variety)