New Balance sues Decathlon over alleged shoe logo infringement
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
6/15
5-Axis Cultural Radar
New Balance has launched legal action against Decathlon, accusing it of infringing its trademark with a logo used on its Kiprun running shoes. It filed a lawsuit against Decathlon’s US businesses in a Massachusetts federal court on 15 September, claiming the design used on certain Kiprun trainers is confusingly similar to its longstanding ‘N’ logo....
