New Balance’s Futuristic Dad Shoe Is Slipping Out of Shape
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
New Balance 9060 reworks familiar 99X design cues through a warped Y2K lens, blending exaggerated proportions and sculpted detailing into a futuristic take.
