Nest New York brings its fragrance-layering strategy to the UK
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
10/15
5-Axis Cultural Radar
Nest New York is expanding in the U.K. through Cult Beauty, Harrods, Selfridges and John Bell & Croyden, as fragrance layering becomes a bigger beauty opportunity.


