National Geographic turn billboards into living homes for bees
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
National Geographic and Meanwhile have unveiled branded bee hotels and ‘bloomboards’ in Manchester to promote an upcoming documentary while giving pollinators a genuine boost. Installed in Manchester, the permanent bloomboards mark the launch of the documentary, presented by explorer Bertie Gregory and executive produced by James Cameron. Created with Build Hollywood and the Manchester & […]
