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Michaels says Google-powered AI assistant doubles conversion rate of traditional search

Modern Retail 24 July 2026 2h ago
Michaels says Google-powered AI assistant doubles conversion rate of traditional search
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Relevance
3/25
Freshness
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Authority
18/20
Brand Signal
9/15
Depth
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Relevance Freshness Authority Brand Depth
Michaels has lifted the curtain on how its new Google Gemini-powered AI assistant has performed so far.
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