Michael Jordan's custom 1997 Ferrari Maranello sells for $2.7 million
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
2/15
5-Axis Cultural Radar
A Ferrari previously owned by Jordan is the latest in a series of high-end items tied to the NBA legend to sell.
