Melto Cuts Through the Ice Cream Noise With Pure Indulgen
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
“Indulgent” is a word that often comes to mind when thinking about ice cream. It delights the palate with rich flavors and creamy mouthfeel, but pints often fall short of communicating the experience of eating ice cream. Art director and designer Hodan Nasra challenged conventional ice cream pints with branding and packaging that convey pure indulgence through […] The post Melto Cuts Through the I
