Meghan Markle's New Glossy ‘As Ever’ Promotional Rebrand Video Sparks Backlash
Culture Index
Score Breakdown
Relevance
19/25
Freshness
17/25
Authority
18/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
Meghan Markle’s latest campaign for her lifestyle brand As Ever has ignited fresh online backlash following the release of a polished rebrand video. Shared via Instagram and official channels, the clip introduced the “World of As Ever” through curated visuals of orchards, flowers, tea, and styled home settings. Originally launched as American Riviera Orchard before rebranding in 2025, As Ever now
