← Back to feed Brand & Business

Meet the Optimizers

The New Consumer 09 July 2026 8h ago
Meet the Optimizers
56
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
Relevance Freshness Authority Brand Depth
In our Consumer Trends research, a third of Americans identify as being in ‘optimization mode’. They want max health and max pleasure, and are willing to pay for it.
Read Full Article → The New Consumer ↗