Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
2/15
5-Axis Cultural Radar
If the agency world is on the verge of another mediapalooza, then advisory firms need to be at the ready, including Mediasense which has a new CEO.
