Media Buying Briefing: Dentsu’s new CEO on how he’s going to grow the business again
Culture Index
Score Breakdown
Relevance
15/25
Freshness
22/25
Authority
16/20
Brand Signal
2/15
Depth
4/15
5-Axis Cultural Radar
Takeshi Sano takes over as global CEO, and brings with him a more outgoing and worldly approach to running the Japanese-owned holding company.
