McLaren Mastercard Formula 1 Team and Central Saint Martins, UAL Take Pole Position on the Runway
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
4/15
5-Axis Cultural Radar
As Fashion Week kicked off in London, McLaren united with Central Saint Martins, University of the Arts London, several miles away at the McLaren Technology Centre for a unique showcase of their collaborative collection.Earlier this summer, the project commenced with McLaren Mastercard Formula 1 Team inviting the university’s MA Fashion students to design 12 looks that reimagine its motorsport her


