Martin Pagh Ludvigsen’s hits include a BMW AI ad and Doritos nostalgia
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
Martin Pagh Ludvigsen, Goodby Silverstein & Partners’ director of creative technology and AI, is Ad Age’s Creative Technologist of the Year at the 2026 Creativity Awards.
