Marketplace Briefing: Amazon’s seller count falls as revenue concentrates among top sellers
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
2/15
5-Axis Cultural Radar
The number of active sellers on Amazon.com has fallen from 584,000 in January 2025 to 500,000 as of March 2026, according to Marketplace Pulse.
