Marketing winners and losers of the week
Culture Index
Score Breakdown
Relevance
10/25
Freshness
22/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Shohei Ohtani is an endorsement ace, Michelob Ultra takes beer crown, Trader Joe’s scores with totes—plus, why it was a bad week for ABC, Novo Nordisk and a fitness club brand.
