Marketing has a measurement problem that most brands are ignoring
Culture Index
Score Breakdown
Relevance
12/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
5/15
5-Axis Cultural Radar
Traditional last-touch and platform-reported models were built for a simpler era. This measurement framework systematically rewards proximity to the checkout over actual influence on the decision. Sponsored by Measured.
