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Marketers at Possible adjust to the realities of AI while trying to stay human

Digiday 06 May 2026 18h ago
Marketers at Possible adjust to the realities of AI while trying to stay human
59
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).
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