Maple Leaf Foods earned the right to lead the ‘Buy Canadian’ movement, and the spotlight
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
“Look for the Leaf” is the 2026 Small Agency Awards’ Media Campaign of the Year, Gold.


