Malibu taps creator Sabrina Brier for ‘Get Ready With Me’ campaign to promote new Pink spirit
Culture Index
Score Breakdown
Relevance
11/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
For its new Malibu Pink spirit, rum brand Malibu tapped creator Sabrina Brier and fashion brand LoveShackFancy for a "get ready with me"-style campaign.
