Malcolm Todd’s Got His Jeans On
Culture Index
Score Breakdown
Relevance
14/25
Freshness
17/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The indie-pop wunderkind tells us what it’s like to collab with Gap on its new ‘Denim on your own’ campaign—also featuring ‘Obsession’ star Inde Navarette.
