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LOV. Foundation and XTANT Reframe Craft as Living Culture

Hypebeast 29 July 2026 1h ago
LOV. Foundation and XTANT Reframe Craft as Living Culture
77
Relevance
22/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
Relevance Freshness Authority Brand Depth
LOV. Foundation and XTANT recently entered a long-term cultural partnership centered on craft, textiles and the preservation of creative knowledge across generations.The collaboration debuted in Mallorca this summer through lov.YATRA, an immersive program bringing together artists, cultural figures and changemakers for a closer look at the island’s living artistic landscape. Derived from the Sansk
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