LEGO builds a giant wave from 380,000 flowers in Shanghai
Culture Index
Score Breakdown
Relevance
10/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
LEGO has turned more than 380,000 hand-built botanical blooms into a giant wave spilling out from Tank Shanghai Art Center onto the city’s West Bund. Measuring approximately 30 metres long and covering 800 square metres, the Botanical Wave takes the brand’s buildable flowers beyond the vase and into a public art installation. Inside, visitors can […]
