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Kylian Mbappé Leaves Nike and Joins On to Launch Brand's Football Division

Hypebeast / 18 September 2026 / 17h ago
Kylian Mbappé Leaves Nike and Joins On to Launch Brand's Football Division
Culture Index
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Score Breakdown
Relevance
19/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
Relevance Freshness Authority Brand Depth
Summary Swiss sportswear brand On has officially announced its entry into football alongside star forward Kylian MbappéArsenal legend Thierry Henry has been named Director of Football after working with On on the category launch since 2025On will apply its proprietary LightSpray manufacturing technology to develop elite football footwear and apparel On has officially announced its expansion into f
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