Kraft Heinz’s biggest portfolio campaign to date celebrates America250
Culture Index
Score Breakdown
Relevance
10/25
Freshness
24/25
Authority
18/20
Brand Signal
3/15
Depth
2/15
5-Axis Cultural Radar
The CPG giant is uniting several of its top brands to capitalize on cookout season as it ramps up marketing spend to support its turnaround.
