Kith and adidas Football Pay the Ultimate Tribute With Lionel Messi Collaborative Collection
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
4/15
5-Axis Cultural Radar
SummaryKith and adidas Football have officially detailed their massive collaborative collection with Lionel Messi, celebrating the 20th anniversary of his world stage debut and Kith’s 15th anniversaryThe expansive collection features both on-pitch performance gear and off-pitch lifestyle apparel, all co-designed by Ronnie Fieg and Messi over the course of a yearSix footwear styles are included, fe
