KIO
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
3/15
Depth
5/15
5-Axis Cultural Radar
KIO is a next-gen organic tea brand built to break the predictable visual language of the tea aisle. Instead of earth tones and heritage typography, the packaging uses a pop collision of forest green, Barbie pink, vibrant yellow, and cobalt blue, anchored by a mascot: a leaf wearing sunglasses, surfing. The bottles use translucent frosted […]
