Kim Kardashian’s Skims opens first UK flagship on Regent Street
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
11/15
Depth
5/15
5-Axis Cultural Radar
Kim Kardashian’s shapewear brand Skims has officially opened its first standalone UK store. The 12,000 sq ft Regent Street flagship is the retailer’s largest store in Europe and carries its most extensive UK product range to date. Located at 245–247 Regent Street, on the former Ted Baker site, the shop spans a prominent corner unit...
