KFC gives ‘Chicken Wine’ the pairing it was waiting for
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
KFC and French wine brand La Vieille Ferme are opening Coq au Vin, a limited-edition Shoreditch wine bar pairing fried chicken with wine over the August Bank Holiday weekend. La Vieille Ferme became widely known as “Chicken Wine” thanks to the bird on its label, eventually turning itself into Chicken Wine for a limited-edition release […]

