Jonny Johansson on 30 years of Acne Studios: ‘I look forward much more than I look back’
Culture Index
Score Breakdown
Relevance
22/25
Freshness
25/25
Authority
18/20
Brand Signal
17/15
Depth
3/15
5-Axis Cultural Radar
Ahead of the cult Swedish brand’s runway show in Paris this evening (30 September 2026), co-founder and creative director Jonny Johansson sits down with Wallpaper* to talk denim, community, and why he’s avoiding nostalgia as Acne Studios turns 30


