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Jeff Koons’s Iconic Balloon Dog Is Now a Watch

GQ / 16 September 2026 / 17h ago

Culture Index

Score Breakdown

Relevance

9/25

Freshness

24/25

Authority

18/20

Brand Signal

6/15

Depth

1/15

5-Axis Cultural Radar

Hublot’s latest timepiece lets you wear the artist’s most iconic sculpture on your wrist.