Japanese mall is rebuilt to withstand earthquakes. Then it collapses again
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Japan’s Aeon Mall Kumamoto was rebuilt to withstand earthquakes after it was damaged in strong quakes in April 2016. Its June reopening was meant to be a fresh start, the gleaming building a symbol of rebirth for the mall and residents of Kashima town. Then Tuesday’s magnitude 7.1 earthquake shook this new-found confidence. “When this quake hit, I immediately knew the epicentre was close,” 30-year
