Japan’s FamilyMart gives old clothes new lease of life to reduce textile waste
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Select FamilyMart convenience stores in Japan have installed boxes to collect used clothing and household goods for reuse, joining similar initiatives taken by retailers, as a step to reduce waste and attract more customers. In a trial launched jointly with Bookoff Group Holdings, which buys and sells used goods, boxes were installed in around 30 FamilyMart stores in residential areas of Tokyo. Bo


