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Italy’s ‘King of Cashmere’ Brunello Cucinelli on Taking Giuseppe Tornatore’s Docufilm About His Life to the Shanghai Film Fest: ‘It Can Connect With the Chinese Mindset’

Variety 13 June 2026 3h ago
Italy’s ‘King of Cashmere’ Brunello Cucinelli on Taking Giuseppe Tornatore’s Docufilm About His Life to the Shanghai Film Fest: ‘It Can Connect With the Chinese Mindset’
83
Relevance
19/25
Freshness
25/25
Authority
18/20
Brand Signal
17/15
Depth
4/15
Relevance Freshness Authority Brand Depth
After premiering at Rome’s Cinecittà Studios and Lincoln Center in New York, Oscar winner Giuseppe Tornatore’s docudrama, “Brunello: The Gracious Visionary” – about Brunello Cucinelli, the fashion designer known as Italy’s “King of Cashmere” — is set to kick off its world tour, the next stop being the upcoming Shanghai Intl. Film Festival. The […]
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