‘It was about diversifying the brand’: Why The Black Farmer is looking beyond the farm shop
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
Last February, The Black Farmer opened its White City location. Seated in the heart of the media district, the new 5,000 sq ft site features a coffee and seating area, deli and butchery selling specialist meats and sausages, seasonal fruit and vegetables, ready meals and Caribbean specialities, including sauces, spices and classics.
