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Is a Runway Show Worth the Investment? These First-Timers Think So

Vogue / 15 September 2026 / 1h ago

Culture Index

Score Breakdown

Relevance

9/25

Freshness

25/25

Authority

25/20

Brand Signal

6/15

Depth

2/15

5-Axis Cultural Radar

Heirlome, Aisling Camps, and 6397 are all putting on their first shows this season. Here’s why — and how.