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In Sweltering Paris, Louis Vuitton’s Waterfall Show Draws Scrutiny

Business of Fashion 26 June 2026 4h ago
In Sweltering Paris, Louis Vuitton’s Waterfall Show Draws Scrutiny
88
Relevance
14/25
Freshness
25/25
Authority
25/20
Brand Signal
18/15
Depth
6/15
Relevance Freshness Authority Brand Depth
Imagery from the installation rekindled debate over how fashion brands use the city and its landmarks ​for commercial purposes.
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