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In Graphic Detail: Publishers chase video podcast growth, but audio still leads

Digiday 25 February 2026 Yesterday
In Graphic Detail: Publishers chase video podcast growth, but audio still leads
58
Relevance
21/25
Freshness
17/25
Authority
16/20
Brand Signal
0/15
Depth
4/15
Relevance Freshness Authority Brand Depth
Podcasting may be racing into video, but more listeners still prefer audio — leaving publishers caught between hype and habit.
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