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In Graphic Detail: How AI search has impacted the web traffic of over 50 advertisers

Digiday 25 August 2026 2h ago
In Graphic Detail: How AI search has impacted the web traffic of over 50 advertisers
57
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
3/15
Depth
2/15
Relevance Freshness Authority Brand Depth
Data spanning one agency’s entire client roster shows the true impact of AI search on web traffic and conversions.
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