In 2016, Pokemon Go fever sweeps Hong Kong as players hunt citywide – SCMP archive
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
This article was first published on July 26, 2016. PLA, police ready as Pokemon Go arrives in city by Zen Soo and Naomi Ng (Additional reporting by Laura He) Pokemon Go, the augmented reality smartphone game that has taken the world by storm, launched in Hong Kong yesterday (July 25, 2016), prompting multiple warnings against trespassing and straying onto busy roads. The city was quickly abuzz wit


